Smart Grab-and-Go Markets in New Brunswick, NJ
New Brunswick has an estimated 57,133 residents (U.S. Census, July 1, 2025), and about 78.6% of its occupied housing units are renter-occupied. New Brunswick Station is on NJ Transit's Northeast Corridor line. The city is home to Johnson & Johnson's world headquarters, Rutgers University-New Brunswick and Robert Wood Johnson University Hospital, a 700-plus-bed adult hospital with a Level 1 Trauma Center. The Break Lane installs, stocks and maintains 24/7 smart markets in New Brunswick buildings at no cost to the property.
Students, clinicians on night shifts, corporate staff and renters all need food at different hours. A smart market gives New Brunswick buildings snacks, cold drinks, healthier options and optional fresh food with 24/7 tap-to-pay, restocked as needed, at no cost to the property.
